Karim Muhtar

Product design manager & UI/UX design lead

I design and lead web and mobile apps that are simple to use and built to ship, for startups and enterprises in Beirut, Dubai and remotely, in English and Arabic.

  • 20+ years in business and tech
  • 17+ in design
  • 8+ leading teams
  • 6+ startups co-founded
Karim Muhtar, product design manager and UI/UX design lead based in Beirut
Open to projects and rolesReplies within 24 hours

Some companies and brands I’ve worked with

  • stc Bahrain
  • Omnicom Media Group
  • AD Sports
  • Arcadous
  • RAY Labs
  • and more…

Selected work

UI design and UX case studies for web and mobile apps in telecom, fintech, proptech,
e-sports and AI.

Some projects are shown in part because of NDAs. Ask me for a private walkthrough.

How I can help

Hire me for a project, a fixed monthly role, or advice on where to start. See all services

Product and UI/UX design

Web and mobile apps designed from research to polished screens, ready for developers.

  • UX research and user flows
  • Wireframes, prototypes and UI design
  • Design systems
  • Arabic and RTL interfaces

Product management and leadership

A hands-on product or design lead for your team, part time or for a set period.

  • Fractional head of product or design
  • Roadmaps and feature priorities
  • Leading designers and developers
  • Startup and digital consulting

SEO and AI search (GEO)

Get found on Google and in ChatGPT, Claude, Gemini and Perplexity.

  • SEO audits and fixes
  • GEO for AI search answers
  • Content and site structure
  • Local SEO in Lebanon and the UAE

How I work

I adapt Design Thinking, the Double Diamond, Google’s UX process, Lean UX and OOUX to each project’s needs, resources and timeline.

  1. Discover

    Talk to users and stakeholders, research the market and set clear business goals.

  2. Define

    Turn research into personas, user stories and a clear problem statement, then set priorities.

  3. Develop

    Explore ideas, map user flows, then design and prototype possible solutions.

  4. Deliver

    Test with real users, refine the design, then work with developers through launch and keep improving.

What people say

Design lead, product manager, founder

I’m Karim Muhtar, a product design manager and UI/UX design lead with 20+ years across design, product, technology and business: 17+ in design and 8+ leading design and product teams.

I’ve co-founded 6+ startups and designed products in fintech, telecom, proptech, e-commerce, e-sports, events and AI, for teams in Lebanon, the UAE and internationally, in English and Arabic.

Whether you need a UI/UX designer for one app, a product design manager for your team, or help getting found on Google and AI search, I’m happy to talk. More about me

Frequently asked questions

Who is Karim Muhtar?

Karim Muhtar is a product design manager, UI/UX design lead and digital product manager based in Beirut, Lebanon, with 20+ years in business and tech, 17+ of them in design. He designs and leads web and mobile apps for startups and enterprises in Lebanon, the UAE and internationally, in English and Arabic. He runs Productra and created the Shootsolo app.

What services do you offer?

Product and UI/UX design (research, user flows, wireframes, prototypes, UI and design systems), product management and design leadership (including fractional head of product or design), and SEO and AI search (GEO).

Do you work with clients in Dubai and outside Lebanon?

Yes. I’m based in Beirut and have lived and worked in Dubai. I work with teams in Lebanon, the UAE and internationally, remotely or on-site when needed.

Do you design Arabic and right-to-left (RTL) apps?

Yes. I design bilingual English and Arabic interfaces, including right-to-left layouts that feel native rather than mirrored.

Can you join our team as a fractional or full-time lead?

Yes. I work as a fractional or interim head of product or design, and I’m open to full-time product design manager and design lead roles.

Do you also handle SEO and AI search (GEO)?

Yes. I help businesses get found on Google and in AI assistants like ChatGPT, Claude, Gemini and Perplexity, with SEO audits, GEO, content and site structure, and local SEO in Lebanon and the UAE.

What’s your design process?

It depends on each project’s needs, resources and timeline. I draw on Design Thinking, the Double Diamond, Google’s UX design process, Lean UX and OOUX (object-oriented UX): a full research-to-testing process when there’s time, or quick build-measure-learn cycles when speed matters. Either way, the work moves through four stages: Discover, Define, Develop and Deliver.

How do we start working together?

Send me a message through the contact page, on WhatsApp, or by email at [email protected], telling me what you’re building. I’ll reply within a day with how I can help and the next steps.

Work with Karim Muhtar

Got a project or a role in mind?

Tell me what you’re building. I’ll reply within a day with how I can help.